Working with your team, we dig up the best angles that align with company narratives and resonate with the media at the same time. We’re always looking to refine and improve the narratives as we send highly targeted pitches and get feedback from our close contacts in the media.

With a lengthy tenure as PR professionals in the industry also comes solid and genuine relationships, allowing us to introduce you, your brand, and your messaging to friendly journalists in the space. These introductions are often the start to beautiful, long-term relationships.

Our team is speaking with journalists on a daily basis, reading all of the content they publish and learning exactly what and why they publish. With in-depth research and strong connections, we are constantly crafting compelling pitches to drive media interest and reinforce brand messaging with journalists.

Newsjacking, or reactive pitching, relates to taking advantage of the current news cycle and offering unique insights, quotes or interviews that journalists can use in articles that they are already working on to broaden the piece, driving recognition and expertise for the brand.

Due to our strong relationships in the media, we often receive inbound requests from journalists. Oftentimes, they are looking for a quick quote or interview to help finish off a piece they are working on. These present an excellent opportunity to provide fast value for the journalist, strengthening the company’s relationship and helping ensure future interest.

Thought-leadership opportunities include anything from Op-Eds to interviews and present the perfect moment to establish your brand, and executives, as Key Opinion Leaders in the industry, building trust and social proof along the way.  

Crafting compelling content is one of our specialties, allowing your brand to be seen as a persuasive and engaging thought leader in the industry through opinion pieces, press releases, expert insights, and more.

We’re constantly flagging, monitoring and analyzing events all over the world that the team's presence could be valuable at. On top of that, we can assist with the applications and on-site interviews.

Interview briefs and media training help ensure preparedness before an interview, where we research the journalist and get an idea of what they may ask during the interview. 

With years of experience navigating complex situations, we specialize in providing swift, strategic, and effective crisis communication services to protect your reputation and restore confidence.